Nonprofit

1:1 Marketing in the

Nonprofit Industry

The recent past has been one of unprecedented challenges for nonprofits. As a result of an aging population and the economic woes of the last years, there are now fewer donors, making smaller gifts. With no end to this competitive fundraising environment in sight, it is more important than ever for nonprofits to solicit donations effectively and efficiently – and one–to–one marketing can give nonprofits an edge in the competition for donors’ mindshare.

Easypurl has orchestrated personalized communications for associations, charitable organizations, religious institutions, political campaigns, and more throughout this historic climate – and has provided a range of efficient, effective personalized fundraising campaigns and donor portal solutions.

Boosting Repeat Donations for Nonprofits with PURLs and Marketing Automation
Having powered hundreds of campaigns for nonprofits over the years, we are familiar with popular strategies and tactics — as well as with best practices — in delivering fundraising appeals that meaningfully engage with donors such as membership drives, seasonal pledge drives, capital campaigns and others.

Our personalized Nonprofit marketing solutions include:

• Personalized URLs (PURLs) and QR Codes to boost Nonprofit Marketing Results
• Dynamic / Personalized Landing Pages to create custom-tailored experiences for each target
• Inbound SMS Marketing to give donors or prospects yet another fast, convenient way to respond
• Reporting and Analytics to provide in-depth data on current campaigns, and insight for future programs

Fill out the form to request our Case Study on one–to–one marketing in the Nonprofit industry.