PERSONALIZED MARKETING SOLUTIONS

Get up to a 4x increase in direct mail response rates with EasyPURL

The PURL Playbook: Personalized URLs and QR Codes That Convert, by EasyPURL.

Personalized URLs (PURLs) and Personalized QR Codes let you deliver unique experiences to EACH target, which leads to dramatically higher response rates, higher engagement rates, and more conversions. Curious? Download our free eBook to learn more.

DOWNLOAD OUR FREE eBOOK:

“The PURL Playbook: Personalized URLs & QR Codes That Convert”

HOW IT WORKS

We’ll help you generate marketing success in just 3 easy steps

With EasyPURL, you don't have to be a personalized marketing expert to get amazing results. We've perfected things to the point that you can achieve dramatically higher response rates — regardless of industry — in just 3 easy steps. Here's how it works...

  • Personalized marketing example showing direct mail connected to a unique PURL.

    01

    PERSONALIZE

    Power your direct mail or marketing campaigns with personalized response options like PURLs, Personalized QR Codes, and more to create a unique experience for each customer or prospect that you are targeting.

  • Personalized landing page example for capturing customer response.

    02

    CONNECT

    Create dynamic Personalized Landing Pages that provide every single target with an individualized user experience — while also seamlessly bridging the gap between print and digital channels.

  • Campaign reporting example with response and opportunity tracking.

    03

    TRACK

    Track and analyze campaign results from a single platform with our all-in-one Reporting Dashboard that displays key metrics on PURLs, Personalized Landing Pages, Personalized Emails, and so much more.

INDUSTRY EXAMPLES

We've helped businesses from ALL industries drive revenue through personalized marketing

EasyPURL's versatility makes it the perfect solution for businesses across industries. Best of all, the average response rate for campaigns that use our personalized marketing solutions are dramatically higher than static campaign response rates.

  • Financial Services

    AVERAGE PERSONALIZED
    CAMPAIGN RESPONSE RATE:
    10.7%

  • Automotive

    AVERAGE PERSONALIZED
    CAMPAIGN RESPONSE RATE:
    15.8%

  • Retail & eCommerce

    AVERAGE PERSONALIZED
    CAMPAIGN RESPONSE RATE:
    15.6%

  • Healthcare

    AVERAGE PERSONALIZED
    CAMPAIGN RESPONSE RATE:
    11.8%

  • Travel & Hospitality

    AVERAGE PERSONALIZED
    CAMPAIGN RESPONSE RATE:
    15.9%

  • Education

    AVERAGE PERSONALIZED
    CAMPAIGN RESPONSE RATE:
    12.9%

  • B2B

    AVERAGE PERSONALIZED
    CAMPAIGN RESPONSE RATE:
    16.5%

  • Nonprofit

    AVERAGE PERSONALIZED
    CAMPAIGN RESPONSE RATE:
    11.5%

FREE eBOOK

Want dramatically higher direct mail response rates?

Download our free eBook “The PURL Playbook: Personalized URLs & QR Codes That Convert” to learn how our solutions can help you increase your response, engagement, and conversions rates up to 4x immediately.

TRUSTED BY BRANDS OF ALL SIZES

When it comes to driving marketing success,
experience matters

That’s why our clients trust us to deliver winning personalized, cross-media solutions that make their campaigns smarter and more effective. Here are just a few of the companies we’ve had the privilege of working with:

  • Ford Motor Company
  • Blue Cross Blue Shield
  • AT&T
  • Disney
  • eBay
  • Santander

FREQUENTLY ASKED QUESTIONS

FAQs about EasyPURL and personalized marketing

What is a PURL?
A PURL (Personalized URL) is a unique web address created for each recipient in a marketing campaign that leads users to a personalized web page. PURLs enable you to deliver personalized content to each user, and track engagement down to the individual target level.
How do Personalized QR codes work?
Personalized QR codes are generated with unique content for each recipient in a marketing campaign, similar to PURLs. When a user scans a Personalized QR code, they are redirected to a personalized web page or content tailored to their interests and preferences.
What channels can I use with EasyPURL?
EasyPURL supports various marketing channels, including direct mail, email, SMS, social media, and more. Its cross-channel capabilities allow you to create cohesive, personalized campaigns for your audience easily and affordably.
How does EasyPURL integrate with my existing CRM or email marketing platforms?
EasyPURL offers seamless integrations with nearly every CRM and email marketing platform, allowing you to import and export data easily. This streamlines your marketing workflows and maximizes campaign efficiency.
Can I track the performance of my campaigns with EasyPURL?
Yes, EasyPURL provides detailed analytics and insights to help you track the performance of your campaigns, down to the individual target level. You can monitor key metrics such as engagement and click-through rates, conversions, and more to optimize your marketing efforts.
How does EasyPURL ensure data privacy and security?
EasyPURL takes data privacy and security seriously. The platform complies with industry-standard data protection protocols and adheres to strict privacy policies to safeguard your data and maintain the trust of your customers.