Industry Case Studies
One–to–One Marketing Case Studies by Industry
Marketers leverage our platform and our best-in-class personalization technology to drive solutions to maximize the efficiency and effectiveness of their marketing programs. Across industries and sectors, our clients are learning to put the power of personalization to work for them – and are achieving spectacular results.
Curious to know how they do it?
Below, we outline work done for clients in a few specific verticals. Click on the links below to learn how our solutions are helping these organizations achieve results.
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Automotive
Dealership groups have utilized our platform to strengthen engagement with customers, resulting in growth of realized post–sales revenue opportunities. This landing page delivers a personal experience with a specific car model in mind for the customer. Click here to learn more about the automotive case study
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Retail
Personalized shopping guides and catalogs are very effective ways to engage customers on an individual basis. This landing page produces shopping results designed specifically around each consumer. Click here to learn more about the retail and ecommerce case study
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Healthcare
Personalized patient information is leveraged in customer communications for targeted wellness programs that strengthen engagement. Click here to learn more about the healthcare case study
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Finance
Banks, credit unions, and investment firms use EasyPURL’s personalization engine to dramatically grow lead origination. This landing page leverages consumer data for a more effective Mutual Fund Program pitch. Click here to learn more about the financial services case study
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Travel and Hospitality
Major hospitality chains utilize personalized marketing to present unique offers that drive recurring revenue. In this landing page, specific offers to families are driven by data collected from past resort visits. Click here to learn more about the travel and hospitality case study
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Gaming & Entertainment
Casinos, gaming groups and amusement operators use personalized one-to-one marketing featuring PURLs and dynamic landing pages to present unique offers that urge players towards return visits. In this landing page, a 'permanent' PURL is reserved for members of a casino loyalty program. Click here to learn more about the gaming and entertainment case study
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Education
Our platform has helped education institutions improve their cross-channel marketing to help drive significant increases in student applications, enrollment, and donations. This landing page creates a competition between graduating classes to encourage more substantial contributions. Click here to learn more about the education case study
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Nonprofit
Nonprofit organizations connect EasyPURL with their CRMs to personalize fundraising campaigns and boost frequency and amounts of repeat donations. This campaign uses donor information to maximize the relevance of the appeal. Click here to learn more about the nonprofit case study
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Automotive
Dealership groups have utilized our platform to strengthen engagement with customers, resulting in growth of realized post-sales revenue opportunities. This landing page delivers a personal experience with a specific car model in mind for the customer.
MEET
Richard Alperthttp://RichardAlpert.easypurl.com
Learn More about the automotive case study -
Retail
Personalized shopping guides and catalogs are very effective ways to engage customers on an individual basis. This landing page produces shopping results designed specifically around each consumer.
MEET
Benita Andrewshttp://BenitaAndrews.easypurl.com
Learn More about the retail and ecommerce case study -
Healthcare
Personalized patient information is leveraged in customer communications for targeted wellness programs that strengthen engagement.
MEET
Brian Thomashttp://BrianThomas.easypurl.com/
Learn More about the healthcare case study -
Finance
Banks, credit unions, and investment firms use EasyPURL’s personalization engine to dramatically grow lead origination. This landing page leverages consumer data for a more effective Mutual Fund Program pitch.
MEET
Robert Eilershttp://RobertEilers.easypurl.com
Learn More about the financial services case study -
Travel and Hospitality
Major hospitality chains utilize personalized marketing to present unique offers that drive recurring revenue. In this landing page, specific offers to families are driven by data collected from past resort visits.
MEET
David Dennishttp://DavidDennis.easypurl.com
Learn More about the travel and hospitality case study -
Gaming & Entertainment
Casinos, gaming groups and amusement operators use personalized one-to-one marketing featuring PURLs and dynamic landing pages to present unique offers that urge players towards return visits. In this landing page, a 'permanent' PURL is reserved for members of a casino loyalty program.
MEET
Jen McMillianhttp://JenMcMillian.easypurl.com
Learn More about the gaming and entertainment case study -
Education
Our platform has helped education institutions improve their cross-channel marketing to help drive significant increases in student applications, enrollment, and donations. This landing page creates a competition between graduating classes to encourage more substantial contributions.
MEET
Becky Brighthttp://BeckyBright.easypurl.com
Learn More about the education case study -
Nonprofit
Our platform helps nonprofit organizations drive recurring donations by leveraging donor database information to create personalized appeals. This landing page encourages different levels of contributions from donors depending on the recency and amounts of their past gifts.
MEET
Learn More about the nonprofit case study
Amy Liu
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